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Competitive Strategy

Techniques for Analyzing Industries and Competitors

Michael E. Porter

Publisher: Free Press, 1980

ISBN: 0-02-925360-8

Keywords: Strategy

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Reviews:

Competitive Strategy

by Roland Buresund last modified 2009-01-29 14:47

Rating: ***** (OK)

A classical work. Gives a pretty naive picture of the market and generic stratgies. In fact. not even Monitor uses his techniques anymore, but you must know them by heart.


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