Jon is currently chairman of SRO Partners, Inc., a sports marketing company which specializes in team and event marketing for NBA, NHL and MLB teams. He is also the author of several books including: Ice to the Eskimos: How to Sell a Product Nobody Wants. In his latest book, Success Is Just One Wish Away Jon encourages us all to make a wish, but to make sure it's the right one. " What might be the right wish for you that could change your life? Begin now by chasing after your own special rainbow."