Robert Bradford was a whiz-kid manager and consultant in information technology and banking for eight years when he left wall street to build a one-person training business into a multimillion-dollar nationwide organization. Robert has more than 20 years of experience in professional speaking and training for audiences of all sizes. Bradford is CEO of the Center for Simplified Strategic Planning, a firm specializing in strategic management training and consulting since 1981. Robert is also the coauthor of the Simplified Strategic Planning Manual, and the best-selling Simplified Strategic Planning: a No-Nonsense Guide for Busy People Who Want Results Fast!, from Chandler House Press. Sternís Management review says Simplified Strategic Planning is "…a true how-to book that provides exceptional value for those who have to create and implement a strategic plan. Highly recommended". Robert actively leads strategic planning in dozens of companies in a wide variety of industries with amazing results. His real-world management experience and ivy-league MBA enable Robert to bring real nuts-and-bolts strategic thinking into every speech he makes.
Starting as a software consultant in 1981, Robert worked at the forefront of information systems for six years before joining the Center for Simplified Strategic Planning. His past clients include a top supplier of management training services as well as two of the world’s largest banks. One of Robert’s earliest projects was a successful strategic management software product which continues to sell today. Subsequently, he headed up the operations planning department at a giant Japanese bank where he spearheaded the computerization of North American operations. Later, he moved to a major US money center bank where his innovations dramatically improved the bank’s interest rate swap portfolio management techniques.
At the Center for Simplified Strategic Planning , Robert has successfully assisted many clients ranging from insurance companies to auto parts manufacturers and environmental services firms.
A Graduate of Princeton University, with a A.B in Military History, Robert holds an MBA degree from the Amos Tuck School of Business Administration and has completed Post-graduate work at the London Business School.
Robert is a member of the National Speakers Association.
Simplified Strategic Planning: A No-Nonsense Guide For Busy People Who Want Results Fast! 2nd Ed.