Continuous Discovery Habits

Discover Products That Create Customer Value and Business Value

Teresea Torres

Publisher: Product Talk, 2021, 237 pages

ISBN: 978-1-7366333-0-4

Keywords: Product Management

Last modified: April 20, 2022, 9:54 a.m.

How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business?

In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right.

If you want to discover products that customers love — that also deliver business results — this book is for you.

  • Part 1: What Is Continuous Discovery
    1. The What and Why of Continuous Discovery
    2. A Common Framework for Continuous Discovery
  • Part 2: The Continuous Discovery Habits
    1. Focusing on Outcomes Over Outputs
    • Discovering opportunities
      1. Visualizing What You Know
      2. Continuous Interviewing
      3. Mapping the Opportunity Space
      4. Prioritizing Opportunities, Not Solutions
    • Discovering Solutions
      1. Supercharged Ideation
      2. Identifying Hidden Assumptions
      3. Testing Assumptions, Not Ideas
    1. Measuring Impact
    2. Managing the Cycles
    3. Show Your Work
  • Part 3: Developing Your Continuous Discovery Habits
    1. Start Small, and Iterate
    2. What's Next?


Continuous Discovery Habits

Reviewed by Roland Buresund

Decent ****** (6 out of 10)

Last modified: April 20, 2022, 11:14 a.m.

An interesting book, that introduces the OST mapping, that I found intriguing. And of course, it goes on about the importance about customer feedback and relations, which is never wrong.

Not revolutionary, but a good read.


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