The Surprising Truth About What Motivates Us

Daniel H. Pink

Publisher: Canongate, 2009, 242 pages

ISBN: 978-1-84767-769-3

Keywords: Human Resources

Last modified: Jan. 20, 2014, 11:16 p.m.

Forget everything you thought you knew about how to motivate people — at work, at school, at home. It is wrong. As Daniel H. Pink explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today's world is the deeply human need to direct our won lives, to learn and create new things, and to do better by ourselves and the world.

Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to scientists and entrepreneurs who are pointing a bold way forward.

    • Introduction: The Puzzling Puzzles of Harry Harlow and Edward Deci
  • Part One: A New Operating System
    1. The Rise and Fall of Motivation 2.0
    2. Seven Reasons Carrots and Sticks (Often) Don't Work…
    3. …and the Special Circumstances When They Do
    4. Type I and Type X
  • Part Two: The Three Elements
    1. Autonomy
    2. Mastery
    3. Purpose
  • Part Three: The Type I Toolkit
    • Type I for Individuals: Nine Strategies for Awakening Your Motivation
    • Type I for Organizations: Nine Ways to Improve Your Company, Office, or Group
    • The Zen of Compensation: Paying People the Type I Way
    • Type I for Parents and Educators: Nine Ideas for Helping Our Kids
    • The Type I Reading List: Fifteen Essential Books
    • Listen to the Gurus: Six Business Thinkers Who Get It
    • The Type I Fitness Plan: Four Tips for Getting (and Staying) Motivated to Exercise
    • Drive: The Recap
    • Drive: The Glossary
    • The Drive Discussion Guide: Twenty Conversation Starters to Keep You Thinking and Talking
    • Find Out More — About Yourself and This Topic



Reviewed by Roland Buresund

Bad ** (2 out of 10)

Last modified: Jan. 20, 2014, 11:16 p.m.

Sigh, yet another book that tries to tell us some half-truths, that we're supposed to superimpose on our daily lives, based on unclear writing, bullshitting and conclusions that have no real data to support them…

Buy some toilet paper with some inspirational writings instead, as this will probably teach you more than this book.


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