Publisher: Kogan Page, 2023, 275 pages
ISBN: 978-1-3986-0782-8
Keywords: Strategy
Does a company need to address its weaknesses before it develops its strengths? Are the best business leaders always visionaries? And is change good for organizations?
The reality is that there are no magic recipes for business success. If there were, every organization would use them, and no single company would be better than the rest.
Business strategy is messy, requires hard graft and is difficult to get right. And yet the world of strategy is dominated by management consultants and business gurus making sweeping generalizations, oversimplifying business thinking and peddling their own unfounded ideas. But do these methods actually work?
Myths of Strategy dispels 35 of the most common strategy sagas, cutting through hyperbole and providing you with tried-and-tested business ideas that will make your company more successful.