The Death of Competition

NOW IN PAPERBACK… A New Vision of Competitive Systems

In the new paperback edition of his groundbreaking book, James F. Moore, one of the world's foremost experts on leadership and strategy, dispenses with simplistic models of corporate competition to argue that the complex, interdependent nature of today's business relationships is best understood as a form of ecosystem. He examines the profound strategic and managerial implications of this dynamic vision in The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems

Moore offers a sweeping new understanding of how businesses interact, cooperate, and compete; his ecosystem analogy more closely reflects the actual experiences of today's companies. He names four distinct stages in the growth of a business ecosystem — "The Terrain of Opportunities," "The Revolution Spreads," "The Red Queen Effect," and "Renewal or Death" — and shows how businesses can meet the changing demands and goals of each. He not only offers a powerful metaphor for understanding the new business environment, he also shows how to apply this understanding to flourish and succeed in a climate of organized chaos.

Moore vividly illustrates his thesis not only with examples from the natural world, but also with case studies of actual companies. Drawing on a wide range of contemporary examples-from the complex alliances among IBM, Intel, and Microsoft to the territorial tactics employed by Wal-Mart against Kmart, to the coevolution of Ford and Chrysler — Moore shows how new strategies and visionary leadership are required in these new business ecosystems.

Moore's insightful and iconoclastic analysis of the contemporary business climate suggests a new strategic model for the interaction of companies. He conclusively demonstrates that our traditional understanding of competition is no longer adequate to the realities of the business environment, and that an ecosystem understanding of business interactions has profound implications for corporate strategy. The Death of Competition will change the way people think about competition and cooperation.

1. Why Businesses Fail
2. An Ecological Metaphor
3. Leading Business Ecosystems
4. The Stages of a Business Ecosystem
5. Coevolution and Cars: Stages in Action
6. Stage I: The Terrain of Opportunities
7. Stage II: The Revolution Spreads
8. Stage II Continued: Defending the Revolution
9. Stage III: The Red Queen Effect
10. Stage IV: Renewal or Death
11. The Paradox of Powerless Activism

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