Publisher: Orion Business, 1998, 245 pages
ISBN: 0-75281-206-8
Keywords: Change Management
Why do change initiatives consistently fail to reap the right results?
The fact that companies must change in order to survive and progress towards long-term goals is not in doubt. What is in doubt is the way in which change is being implemented. Quite simply, change initiatives are not working, or are not working well in many companies. This timely book examines the barriers to change and provides practical and proven methods to help managers overcome them. The authors conclude, importantly, that the most neglected aspect of the whole change process is the human factor.
This could havee been a new classical text, but it fails. It describes change, what it is and what to do about it. Unfortunately, they are a bit too simplistic from time to time and have a very big cultural bias toward hierarchical companies.
I can only recommend this for people that like Robbins and Finley or people that works with change and need to know what they say about it. A disappointment.
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