It is not badly written, but it doesn't contain very much useful stuff. The author is a recovering CPA, so we're not supposed to expect too much, and that is exactly what this book delivers, not very much.

He complains of the lack of theories of other authors but is frightening devoid of citing any theories that supports his small essays. But they are at last a bit entertaining, even if you wont gleam anything substantial from it. You may say that the title and the table of contents promises more than the book delivers, but at least it is coherent and the authors seems to be semi-sane (don't forget about the CPA-suff, as that explains the tone in the book and the marked disdain of the MBA educated people that he repeatedly expresses).

In short, it is readable, but there is very little to take home from this book.