The Seven Keys to Managing Strategic Accounts

Reviewed by Roland Buresund

Very Good ********

Last modified: June 14, 2015, 3:17 p.m.

A very good overview on how to manage Strategic accounts and how they fundamentally differs from Key accounts. It could have been more in-depth, but as an overview it works splendidly.

Recommended reading, especially as it ain't very long.

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The Seven Keys to Managing Strategic Accounts